Re: '72 merc. hard to start when cold
Just remember, every time you think it's flooded, it's probably not!!!
Definitely got to keep that choke button depressed all the while it's cranking or it'll never start!
And the Pump-er-till-she-Drools method is a must for older Towers of Power!
A friend of mine got hold of the primer setup from a later Inline Merc (I imagine the solenoid-operated primer off of any late-model Johnrude would work as well). He tied the primer into the discharge side of the fuel pump, before the carbs. The primer supply line was hooked into the 'balance tube' lines on the intake manifold, with 'tee' fittings.
He says it works very well, as it squirts fuel directly into the crankcase. If you use this method you can totally remove the old choke mechanism, which should give you a bit more airflow to boot.
Cheers............ed