QC
Supreme Mariner
- Joined
- Mar 22, 2005
- Messages
- 22,783
Like her, or not so much, I found this interesting:
Danica to appear in two Super Bowl ads: On Sunday, NASCAR will benefit from Danica Patrick's popularity when she appears in two GoDaddy.com Super Bowl commercials, giving her the unofficial distinction of being in more Super Bowl ads (10) than any other celebrity. You won't see Patrick in a stock car, but the sport will benefit because she's associated with driving in the Sprint Cup and Nationwide series as much as she is with those edgy, sexy commercials. "Any time our sport is presented to new audiences on a broad scale, it is great for NASCAR," said Steve Phelps, NASCAR's chief marketing officer. The Super Bowl commercials give Patrick and the sport a bigger audience than it will have all season. The Nielsen Co. said 111 million people watched last year's game at any given time. That Patrick likely will be the only NASCAR driver featured during the three-hour-plus telecast speaks volumes.(ESPN)(2-4-2012)
I am still not sure why, but she sure gets attention. I think JB once said something like "she's as cute as a bug", and I get that. She doesn't really do much for me in the hotness department, but I understand how that is probably most of it. Personally I think all of the GoDaddy adds are horrible. Stupid, poor quality, bad taste etc. The fact is she is guaranteed a starting spot in the Daytona 500 this year. I am sure many of you hate the points for $ deals; I still kinda like it. I have always believed that NASCAR's marriage to big business, and their accommodations for the same, insures the health of the sport.
Danica to appear in two Super Bowl ads: On Sunday, NASCAR will benefit from Danica Patrick's popularity when she appears in two GoDaddy.com Super Bowl commercials, giving her the unofficial distinction of being in more Super Bowl ads (10) than any other celebrity. You won't see Patrick in a stock car, but the sport will benefit because she's associated with driving in the Sprint Cup and Nationwide series as much as she is with those edgy, sexy commercials. "Any time our sport is presented to new audiences on a broad scale, it is great for NASCAR," said Steve Phelps, NASCAR's chief marketing officer. The Super Bowl commercials give Patrick and the sport a bigger audience than it will have all season. The Nielsen Co. said 111 million people watched last year's game at any given time. That Patrick likely will be the only NASCAR driver featured during the three-hour-plus telecast speaks volumes.(ESPN)(2-4-2012)
I am still not sure why, but she sure gets attention. I think JB once said something like "she's as cute as a bug", and I get that. She doesn't really do much for me in the hotness department, but I understand how that is probably most of it. Personally I think all of the GoDaddy adds are horrible. Stupid, poor quality, bad taste etc. The fact is she is guaranteed a starting spot in the Daytona 500 this year. I am sure many of you hate the points for $ deals; I still kinda like it. I have always believed that NASCAR's marriage to big business, and their accommodations for the same, insures the health of the sport.
